The OMG Tracking Kit: An Online Marketing Growth Mini-Course by Meighan O'Toole

The OMG Tracking Kit: An Online Marketing Growth Mini-Course

Track Your online marketing growth & website traffic with these detailed spreadsheets!

Did you know that you have a goldmine of marketing information at your fingertips in your business?

Yep! It’s your website analytics and social media growth.

Understanding and knowing how to read this data will help you define your online marketing strategy and help you discover what’s working and what you can improve!

How would it feel to watch your hard work pay off month over month?

Fabulous, right?

How would it feel to stop agonizing over follower counts day to day, and instead see growth happening once a month?

Wonderful, correct?

That's exactly where the OMG Tracking Kit comes in!

Overview of The OMG Tracking Kit:

The OMG Tracking Kit offers detailed spreadsheets with formulas and graphs, visually demonstrating your growth and allowing you the ability to measure your growth month over month within your marketing online.

This kit will help inform your decision making in your online marketing; you'll see what channels are growing, where your traffic is coming from, and where you should be focusing your efforts.This mini-course will empower you with data and knowledge!
Loooove this tracker! The spreadsheets are so good and it’s given me real data to back up hunches I’ve had so I can now confidently act on them! 😘✨
Jen Beeman, Grainline Studio

In this mini-course you'll receive:

  • Multiple detailed analytics spreadsheets to plug in your monthly social media growth and traffic, website traffic, and list growth.**
  • Videos and comprehensible lessons walking you through how to use the spreadsheets.
  • An ebook walking you through how to read and what to pay attention to in Google Analytics.
  • A recorded workshop that demonstrates how to use data in your online marketing.
  • Tips on how to be successful at tracking.
**This mini-course focuses on your marketing channels, Google Analytics, and SquareSpace analytics. However, you can easily adjust the spreadsheets to accommodate Wordpress JetPack, Shopify, etc. 

What's included?

Video Icon 4 videos File Icon 2 files Text Icon 2 text files

Included in the Mini-Course

Your New OMG Spreadsheets & How to Save Them
Accessing & Saving Your New OMG Spreadsheets
4 mins
The OMG Tracking Spreadsheets: Tips, How to Use, & What's What
Tips on Successful Tracking
Adding Your Marketing Channels & Setting Growth Goals
10 mins
What to Fill Out: Marketing Channel Growth Tab
9 mins
Google Analytics & Squarespace/Website Analytics Tabs
Resources & Recorded Workshop
Data Doesn't Lie: How Analytics Can Inform Your Marketing Strategy
(1h 09m 16s)
Mini Ebook: Understanding Google Analytics Social & Website Traffic
4.15 MB
How to Calculate Growth (formula from WikiHow)

Creative Online Strategy

Helping you carve your very own special place online!


When does the mini-course start and finish?

The mini-course is now open and it never ends! It is a completely self-paced online course - you decide when you start and when you finish. And can continue to come back to time and time again.

How long do I have access to the course?

After enrolling, you have unlimited life-time access to this course.

Are these spreadsheets compatible with Excel or Numbers?

Unfortunately, no. The spreadsheets have a ton of columns, rows, graphs, and formulas. I really wanted them to be compatible with other spreadsheets but they were just too wonky when converted. There may be specific Excel and Numbers spreadsheets in the future, but right now I don't have the time to figure out their specific rules.

Can I return the mini-course?

Unfortunately, because this is a mini-course with immediate downloads we can not offer refunds. We appreciate you understanding.